An entertaining eye catcher (with 2-3 m²), leaving a lasting impression on the customers. Colorful glossy surfaces with attractive designs are catching attention.
76 % of the purchase decisions are made at the POS. cd-roller takes advantage to influence the customers at the last opportunity, thus significantly triggers impulse purchases and increases revenue.
The average waiting time at cash desks in Europe ranges between 2,5 and 13 minutes – an excellent opportunity to communicate advertising messages effectively.
8 weeks application time in combination with the significant waiting time at the cash desks prompts excellent remembrance values. Hence ad-roller even works very well with image advertising.
Supermarkets and other cash desk owners benefit from reasonable rental profits and they get an opportunity to communicate their own messages (sales campaigns, loyalty cards, corporate design etc.).
Advertising customers and agencies are excited about an innovative, highly efficient new format, which brings up totally new creative solutions to transport their messages.
A Shop Consult Survey has brought to light, that colorful surfaces surrounding the people in comparison to black environments, cause higher covetousness towards certain goods and increase the readiness to spend more money.
The sleek and glossy surface is cleaner and easier to be cleaned in comparison to worn down black belts. The employees love it and the customers perceive increased hygiene.
The media does not take up any space in the shop. It uses the existing infrastructure and no additional frames or racks spoil the location.