ad-roller is an extremely impactful media at highly frequented locations (Airports, Malls, Conventions Centers, Transportation Hubs, Stadiums etc.). Our captive, unavoidable media is catching undivided attention for up to 40 seconds, which results in 60 – 80% brand recall!
On minimum 7 square meters and minimum 60 meters length advertisers get the opportunity to create innovative solutions on a new moving media format which is touched by thousands of customers daily and where customers are receptive to the advertising message.
Use the navigation arrows to see all reasons, why ad-roller is good for your business.
Moving media in a unique format
ad-roller allows creative designs and solutions.
Touched by customers, you put your brand in their hand
You will achieve unique interaction, as the passengers hold your advertisement in their hands.
30 – 40 seconds undivided attention with an unavoidable media
Escalators are bottlenecks at highly frequented locations.
Directs the customers to your store
Direct your customer with your brand on the escalator handrail, leading to the floor of your shop or with detailed indications, with QR codes and arrows as part of the artworks of your advertisement.
Get the passenger from offline to online
The integration of QR codes enables you to interact with the customer and to add even more content (or the map of the location).
Last media before POS
According to a Popai Survey the “in-store-decision-rate” is currently at 76% and constantly rising. With ad-roller you are advertising at the right place at the right time.
Positive reception at POS
At the point of sale customers are more receptive to advertisements.
Dynamic, innovative media fascinates customers
And colorful, instead of black surfaces stimulate a significantly greater desire for certain goods and a readiness to spend more money (Shop Consult Survey 2004)
Advertising Period from 1-8 weeks per escalator
The Standard is 4 weeks
~ 80% brand recall
During a campaign for Microsoft: 91% noticed the ad, 78% recalled the brand. In the course of a campaign for Swiss Railways a 3-months survey proofed that more than 80% of the escalator passengers were influenced in their behavior by ad-roller.
ad-roller Inernational ltd Headquarter:
Exegerseos 5 Sunset Garden`s
CY-7560 Pervolia Larnaca
To contact our local dealers please take a look at our booking site.
Tel: +49 174 34 44 725 or +357 99 053 994
+49 174 34 44 725
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